Privacy Policy
How we collect, use, and protect your information
Introduction
TRA Academy ("we," "our," or "us") is committed to protecting the privacy of our students, website visitors, and customers. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at tra-academy.com and use our services.
By using our website or enrolling in our courses, you agree to the terms of this Privacy Policy. If you do not agree, please do not use our website or services.
Information We Collect
Personal Information You Provide
We collect information you voluntarily provide when you:
- Enroll in a course: Full legal name, email address, phone number, and billing address.
- Make a payment: Payment card information (processed securely by Stripe - we do not store your full card number).
- Join a waitlist or contact us: Name, email address, phone number, course interest, and the content of your message via our website forms.
Information Collected Automatically
When you visit our website, we may automatically collect:
- Usage data: Pages visited, time spent on pages, and navigation paths.
- Device information: Browser type, operating system, and screen resolution.
- Analytics data: Our website analytics, stored using Firebase, help us understand page visits, inquiries, checkout activity, and website errors.
How We Use Your Information
We use the information we collect to:
- Process your enrollment and course payments.
- Send enrollment confirmations, class schedules, and course-related communications.
- Respond to your inquiries and notify you when course registration re-opens.
- Maintain accurate student records as required by the Arizona Department of Real Estate (ADRE).
- Improve our website, services, and course offerings.
- Comply with legal obligations.
Third-Party Services
We use the following trusted third-party services to operate our business:
- Stripe: Secure payment processing. Stripe handles all payment card data and is PCI-DSS compliant. See Stripe's Privacy Policy.
- Klarna: Flexible payment options (Pay in 4). See Klarna's Privacy Policy.
- Firebase (Google): Website hosting, database, and analytics. See Firebase Privacy and Security.
- Resend: Email delivery for enrollment confirmations and notifications. See Resend's Privacy Policy.
- Meta (Facebook and Instagram): Unless you decline advertising cookies, Meta Pixel measures website activity and helps us understand and improve our ads. See Meta's Privacy Policy.
We do not sell or rent our student or lead contact lists. Unless you decline, advertising activity is shared with Meta as described below. Meta may use that activity for ad measurement and personalization.
Advertising Cookies And Your Choices
Advertising tracking is on unless you decline it. You can decline at any time and still use the website, request information, and enroll. Use "Ad privacy choices" in the footer to change your choice. We honor Global Privacy Control and Do Not Track browser signals by keeping advertising tracking off.
Unless you decline, Meta may receive page and course views, successful inquiries, checkout activity, browser and device information, IP address, and advertising cookie or click identifiers. We do not intentionally send the contents of contact forms, email addresses, phone numbers, or payment-card details to the pixel. Automatic advanced matching is not enabled.
Unless you decline, we also use Meta Conversions API to report confirmed paid enrollments, including the course, purchase time, actual amount paid, and advertising cookie or click identifiers and browser information. We do not send your name, email, phone number, or card details through this integration. Checkout advertising identifiers are kept privately for up to seven days and removed after successful reporting.
Your preference is stored in this browser for up to 180 days. Changing your choice stops future browser advertising events and requests cancellation of pending server reporting associated with this browser. A network connection is needed to save that cancellation; information already shared cannot be recalled. Privacy signals, blocked cookies, and ad blockers can limit advertising measurement.
Data Retention
We retain your personal information for as long as necessary to fulfill the purposes described in this policy, comply with legal obligations (including ADRE record-keeping requirements), resolve disputes, and enforce our agreements. Enrollment records are retained as required by Arizona state regulations.
Data Security
We implement industry-standard security measures to protect your personal information, including:
- SSL/TLS encryption for all data transmitted between your browser and our servers.
- Secure payment processing through Stripe (PCI-DSS Level 1 compliant).
- Firebase security rules restricting database access to authorized operations only.
- Regular review of our data handling practices.
While we strive to protect your information, no method of transmission over the Internet is 100% secure. We cannot guarantee absolute security.
Your Rights
You have the right to:
- Access the personal information we hold about you.
- Correct inaccurate or incomplete information.
- Request deletion of your personal information, subject to legal retention requirements.
- Opt out of non-essential communications.
To exercise any of these rights, please contact us using the information below.
Children's Privacy
Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected such information, please contact us immediately.
Changes to This Policy
We may update this Privacy Policy from time to time. When we do, we will revise the "Last Updated" date at the top of this page. We encourage you to review this policy periodically to stay informed about how we protect your information.
Contact Us
If you have questions about this Privacy Policy or your personal data, please contact us:
TRA Academy
449 W 20th Pl, Suite B, Yuma, AZ 85364
Phone: (928) 271-5663
Email: info@tra-academy.com